Inspiration3 min read

Introducing Outer’s New LA Hometown Campaign

Introducing Outer’s New LA Hometown Campaign

Outer is proudly born and based right here in Los Angeles. Not only is LA home to our headquarters and first-ever showroom (open for visitors!) in Santa Monica, it’s also the greatest city on earth for outdoor living. LA is a constant source of inspiration for everything we design (case in point: our cushions are called Pacific Fog Gray and Palisades Cream), including our latest project: a full-fledged LA Hometown Campaign that includes billboards, TV spots, pop-ups, and more fun events happening right here in sunny Los Angeles.

Here’s what you can expect to see around town—and exciting ways to connect with us—in coming weeks.

Look Up! We’re On A Billboard Near You.

Brighten your daily commute with some of our new billboards, murals, and hand-painted signage popping up around town. Catch one IRL? Take a snapshot and tag us on social @liveouter for a chance to be featured on our feed.  

Visit Us At Our Palisades Popup
We’re super excited to “pop up” at Palisades Village, where you can touch and feel Outer products, meet Outer employees, and shop Outer collections in-person!

This is the only place where you can enter to win an entire outdoor living room setup. Plus, experience fun events for the whole family, including free ice cream from McConnell’s, a Kid’s Club, and live entertainment!

The Details
Outer Popup @ The Park at Palisades Village
Sept 13 - Oct 30, 2021

15225 Palisades Village Lane
Pacific Palisades, CA 90272

Mon-Sat 11am-7pm
Sun: 11am-6pm

Join Us For A Beach Cleanup

Outer makes outdoor furniture that helps people live better, outside. We believe it’s our responsibility to protect the environment now, so future generations can enjoy the outdoors as much as we do. With sustainability always top of mind, we’re always looking for ways to make a positive impact on our environment and Surfrider Foundation Los Angeles is the perfect partner to help us all get hands-on in our community.

When: Saturday, September 25th, 9 am - 12 pm PT

Where: Just south of the Venice Breakwater. Look for the blue Surfrider tents & Outer banner set up halfway between the water and Ocean Front Walk.

Register here and be entered to win our best-selling Outer 1188 Outdoor Rug, made from 1,188 recycled plastic water bottles (learn more about Outer’s 1188 Eco-Friendly Rugs). You have to be in attendance to win. Please be sure to fill out the digital waiver before the event, and select "Los Angeles Chapter" in the drop down menu.

Catch Our TV Cameos

Stay tuned. We’ll be hitting the airwaves (and streaming services) with localized commercials featuring our supremely comfortable outdoor-proof furniture.

We’re super excited to celebrate the city we all call home. If you attend an event, or see an Outer billboard or commercial, take a picture and tag @liveouter on social for a chance to get featured on our page. See you around town!